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Intercultural Competence in Thailand

Intercultural competence has become an indispensable part of international cooperation. In order to interact successfully with Thai partners, you not only need to be sensitive to their values, but also to have the appropriate attitude and culturally appropriate actions in dealing with them. 

Target Group
Employees who have working contacts with internal/external Thai stakeholders, collaborate on a virtual level or make business trips to Thailand.
After the Training

  • Understand the cultural context and Thai patterns of thought, communication, and action 
  • Gain confidence in dealing with relevant cultural differences by interpreting concrete situations and reflecting on your own alternative courses of action
  • Learn strategies to recognize and defuse potential misunderstandings and conflicts in all areas in time

Contents of the Training

  • Insight into cultural, political, historical, and economic background of Thailand
  • Relationship management
  • Face-saving communication and giving and receiving feedback
  • Personnel management
  • Teamwork: meeting, planning
  • Etiquette: dos and don'ts  
Trainer input, practical simulations through role plays and interactive experiential exercises, practical exercises on concrete situations, analysis and discussion of case studies, and participant-oriented reflection.

Do you have any questions? Feel free to contact us!
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Book tips

For anyone wanting to deepen their knowledge, we recommend the specialist literature from C-TO-BE. Order directly from us now.

Virtual Negotiation. An Optimal Approach to Online Negotiations
Better Negotiating. The Training Book
Flexibel verhandeln. Die vier Fälle der NEGO-Strategie (German version)
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