AI & Digital Transformation Advisor and CRM & Public Sector Specialist

Julien Portner

Julien Portner combines technological expertise with commercial experience, helping organizations drive effective digital transformation. His focus areas include CRM integration (Salesforce, HubSpot), AI-driven processes, and data-based negotiations in the public sector and regulated industries. His career path has been shaped by roles at Aleph Alpha, Salesforce, and Vention, where he managed complex public-sector accounts, supported implementations, and built sales-oriented structures.

Today, at C-TO-BE, he leverages his role as a “techie with sales know-how” in negotiation consulting and shares practical insights as a speaker on AI adoption, public-sector transformation, and sales/CRM.

After living in Portland, Dublin, and Hamburg, Julien has made Berlin his creative home base.

Main Topics

Artificial intelligence & digital transformation
CRM integration and data driven sales processes
Public sector & procurement processes
Negotiation advisory & AI supported negotiation training
Sales enablement & business development
Change management & implementation support

Consultant Qualification

Consulting for public institutions, ministries, and enterprises in digital transformation and AI
Negotiation simulations and sparring supported by AI tools
Implementation and optimization of CRM systems (Salesforce, HubSpot)
Public speaking at conferences and industry events on AI, public sector transformation, and sales
Strategies for data driven decision making and operational KPIs
Cross cultural experience (Ireland, Argentina, USA)
Building sales teams and coaching employees

Professional Development